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G2 – Haikus for Humbugs

Project Description

During a season where every agency on the planet sends out a holiday card, how could we be more creative and more interactive? Introducing: Haikus for Humbugs, where visitors could choose from a live feed of cranky holiday Tweets, craft a response Haiku and send it off to the Humbug. Once submitted, the Haiku is instantly uploaded to a Tumblr gallery and a link to view it is sent to the Humbug via @Haikus4Humbugs. Participants from over 90 countries created Haikus. Some of them super sweet, others absolutely hilarious.

Project Details

Client: G2

Tags: Social Media, Web

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